Grow through play with Oatside Kids
Today’s parents understand the importance of play in raising well-rounded children with active imaginations and strong character. As a result, many parents are looking for ways to support their children’s development through play. Oatside Kids’ Original Milk Drink aims to provide a nutritious option that parents can trust and children can enjoy.
Play in a child’s life is about more than keeping them entertained. In a 2010 study on the developmental benefits of play for children, Lynn Barnett noted that play contributes to a child’s thinking abilities and can influence problem-solving skills.
Play also requires energy and nutrients to keep up with a child’s ever-expanding imagination. Oatside Kids’ Original Milk Drink is fortified with calcium and vitamin D, nutrients that support the development of bones, muscles, nerves and the heart. It also contains vitamin E, an antioxidant, as well as vitamins B1, B3, B6 and B12 to support overall growth and development.
“With my girls now 8 and 11, there’s always a checklist running through my head,” said Bernadette Zulueta, founder of Millennial Moms PH. “Will they like the food and drinks I prepared? Did they eat well? Did they get the vitamins they needed? Did they have enough time to move and play today? As moms, we think about so many things, but I’ve realized that these simple things really matter. Play helps them stay curious and confident, while proper nourishment supports them through these important growing years.”
Oatside Kids is trusted by 99% of Metro Manila mothers for both flavor and function, according to a 2026 Home Tester Club Philippines study. The brand also said children give the drink positive feedback for its flavor, making it easier for parents to incorporate nutrients into their children’s daily routines.
“This is how we want Oatside to be in everyday family life — something parents feel good about, and kids genuinely like drinking,” said Mario Dagdag, country head of Oatside Philippines.
With its smooth and creamy flavor, Oatside Kids is positioned as a drink that can complement children’s active routines while providing nutrients that support their growth and development.
For parents, encouraging children to play while providing balanced nourishment can help create an environment where they can grow healthy, confident and strong in mind and body.
Oatside Kids aims to support that balance by giving parents a convenient nutritional option as their children learn, explore and play. The brand’s message is simple: Oatside fuels play, and play fuels growth.
